A WORD FROM JOHN ALLGOOD
John Allgood
Sport Executive, Academic Director of Sport Management for a Major University.
Transform Your Cultural Mindset and Skill Set.
The sport industry is facing major cultural challenges and I believe that every sport executive and leader should take the CulturalMastery™ Essentials program. We must learn to have cultural complex conversations, and make culturally relevant decisions, that will create the common good for all stakeholders; including our fan base, sponsors, staff, and players.
I’ve searched for the best solution possible to train cultural skills to our sport leaders and I’m convinced that Cultural Mastery is it.
